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LDS and Vulog launch Brazil's biggest car-sharing service

In Brazil, LDS Group and Vulog are joining forces to found Urbano Carsharing, slated to be the country's largest one-way car-sharing service.
 
Urbano Carsharing will first start with a pilot, and will then be launched fully in September of this year, with 80 smart cars and 15 fully-electric BMW i3s available in Sao Paulo (pictured).
 
The service will offer the inhabitants of Brazil's biggest city an eco-friendly, convenient way to get around. Urbano will operate on a one-way basis, meaning drivers can end their trip anywhere in one of the 35 designated Home Zones throughout the metropolis. The cost of a ride is less than that of an ordinary taxi. 
 
A smartphone app will allow users to locate available vehicles, and to reserve and unlock  them. The service is powered end to end by technology provided by Vulog, which thanks to this project is now present in ten countries on four continents. Other clients and partners include Evo Car Share in Vancouver, GreenMobility in Copenhagen, PSA in Madrid with emov, and Mevo in New Zealand.
 
Image: Jeff Belmonte, CC BY 2.0
13/07/2017  |  Frank Jacobs

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